Creative Vision is the new talk show on WTBQ

The show’s emphasis is small business interests WARWICK — Every Tuesday at 1:30 p.m. listeners, especially entrepreneurs, should tune into “Creative Vision; The I’s Have It,” a new program on Warwick Radio WTBQ (1110 AM/93.5 FM). The 30-minute radio program offers marketing tips and strategies for small business. The talk-centric show features a blend of news, information and guests that include local business owners, authors and other communication experts. And listeners are invited to call in to the station at 651-1110 to join in the discussion. Creative Vision, the brainchild of co-owners Inez Freund and Eileen Patterson, is a new business venture that utilizes e-marketing, public relations, and social media strategies to assist small businesses in the Warwick Valley and beyond. “This partnership,” said Patterson, “blends our individual talents and expertise to provide innovative and cost-effective solutions for start-up companies and those that are ready to take their business to the next level.” Inez Freund Freund decided early on that public relations was to be her focus. In college, she created her own internship at ABC Television, assisting producers with promotion for well known news programs such as Nightline, 20/20, Close-up, This Week with David Brinkley and Evening News with Peter Jennings. As president of I Connect Public Relations, Inez executed large-scale, multi-city special events and conducted cross-country media tours for international Grammy award-winning entertainers and corporate spokespersons. She also created awareness campaigns for corporate and non-profit organizations. Her clients have included the Belize Tourism Board, the Los Angeles Times Travel Show, Mountain Creek Resort and many others large and small, both international and local. Eileen Patterson Patterson’s passion is finding creative ways to take the intimidation factor out of technology and making sure that anyone who has a technological task to accomplish understands that it’s possible and fun. In 1995, with corporate administration and IT experience under her belt, Patterson opened A Little Help, a consulting company that helped business owners make educated decisions on hardware and software solutions that would run their business efficiently and without complicated or expensive back office operations. Patterson has served as a reporter for the Warwick Valley Dispatch and later ran and was elected for village trustee. She was then appointed deputy mayor for the second half of her term. This passion for community involvement and service, Patterson stated, led to her becoming chair of Warwick in Bloom, winner of the international Communities In Bloom Award. “We are thrilled to add 'Creative Vision. The I’s Have It’ to our programming line-up,” said WTBQ Marketing and Sales Director Souzie Miller. “Inez and Eileen will bring their extensive experience to the table to help listeners market their businesses cost effectively by using the latest social media and other marketing platforms.”